The Story Of The Skin Tint : India's Frist Crowdsourced Beauty Product
ARUSH CHOPRA
The Story Of The Skin Tint : India's Frist Crowdsourced Beauty Product

The unprecedented success of India’s first crowd-sourced beauty product, Just Herbs’ Skin Tint, is the reward of the brand’s ‘bottom-up’ approach to product development. Arush Chopra, CEO, Just Herbs, explains why in this digital age it is relevant for a modern beauty brand...

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